Kantar Media CIC is China's leading social business intelligence provider. Kantar Media CIC enables businesses to fully leverage the power of social media and IWOM intelligence across the organization. In addition to helping companies leverage social media intelligence for more informed decisions, Kantar Media CIC is monetizing the social business industry in China by creating an integrated social business support system.
China's first social business support system (SBSS). An integration of tools and services that empower enterprises including brands, agencies, and media to establish, develop and manage their own social business knowledge, applications and network inside and outside the organization.
The Chinese social media landscape is one of the most unique, fragmented and dynamic in the world. In the 12 years that Kantar Media CIC has been analyzing Chinese social media, the rate of change has only gotten faster. For the last 8 years…Read more
June 4, 2016
This Monday Kantar Media CIC presented in front of the Air Liquide China. Here we illustrated the importance of China’s Social Media Landscape and the benefits of listening to the consumer. In China, the consumer and social media are inextricably linked, Kantar Media CIC explains how and what the benefits are.
On August 10, 2016, Kantar Media CIC, China’s leading social business intelligence provider, launched the “China Social Media Landscape 2016” in Shanghai...Read more
June 16, 2016
On June 16th, the Head of Research and Consultant at Kantar Media CIC, Linda Xu, was invited to participate the AMEC (International Association for Measurement and Evaluation of Communication) summit held in London. As a leader of social business intelligence provider, Kantar Media CIC aims to offer an advanced and professional solution to our clients as well as actively enhancing brand awareness at home and abroad by attending this event.