KM+

KM+ is the ideal tool to cross-reference, analyze, enrich and export all of our clients’ media data from overseas digital media channels. The KM+ platform consists of several windows called Widgets. Each Widget makes a dedicated assessment based on the clients’ cross-media data. Results can be analyzed from the following dimensions: volume, OTS (number of contacts your information reaches), and AVE (Advertising Value Equivalent, which is the amount of advertising space you should invest in if you want to benefit from the same media data based on analysis).


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