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News

  • November 10, 2016

    Kantar Media CIC released the "Every 60 Seconds in China" infographic in Shanghai to provide a greater understanding of the massive volume of activity on Chinese social media and digital platforms generating trillions of
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Every 60 Seconds in China

Kantar Media CIC Launched "Every 60 Seconds in China" Infographic.
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2016 China Social Media Landscape

Kantar Media CIC Launched China Social Media Landscape 2016.
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CIC on Youku


2015 White paper on Wechat content

Kantar Media CIC and Ogilvy China jointly issued the results of a study focused on WeChat content for mothers and infant Nutrition with in- depth analysis of half years’ Wechat data, including 92 leading, influential mother and infant WeChat public media accounts.
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2015 White Paper on the New Age of the Social Media Command Center

Our latest white paper provides some insights and recommendations about the social command centre's evolution and what it means for businesses.
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2014 Social Business to Big Data White Paper

Media CIC officially releases 2014 From Social Business to Big Data white paper—Insights from Kantar Media CIC's 2013-2014 China Enterprise Social Business Survey, to provide suggestions for enterprises social business advancement to big data.
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China Social Business Revolution

Kantar Media CIC book <China Social Business Revolution> published, it's an evolutionary development of the footprint of China social media development in last 10 + years.
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Home > Clients >
Testimonial

We collaborate with leading clients across a wide range of industries: Fortune 500 companies, leading international PR, advertising, media planning and digital agencies and market research and management consulting firms...

 

 


Since some years, Kantar Media CIC has been a trusted partner of Nestle. They supported Nestle in their early stages of monitoring social conversations and have been an excellent partner in setting up the Digital Acceleration Team in Nestle’s China HQ, Beijing, with tools to listen and engage real time to online conversations and campaigns. Kantar Media CIC’s professional spirit and experience in China’s social media landscape provided Nestle with competitive edge digital and social knowledge to support our brands and consumer demands. Thank you to their entire team.

 

Corporate Social Media Department,
Nestle
 


Kantar Media CIC shows their leading professional work attitude to us all the time, always meets our ad-hoc requirements in time, provides forward insight and suggestions as the 3rd party objectively. We were very satisfied with Kantar Media CIC’s fast feedback and well-communication; truly enjoy the partnership with Kantar Media CIC on exploring IWOM and social business in China.

 

E-marketing Department,
BMW



Happy 10th anniversary to Kantar Media CIC! In the past 5 years’ business partnership, Kantar Media CIC has proven as a strong leading social business intelligence company in China. We appreciate Kantar Media CIC’s expertise and efforts in building up our brands on social listening platform, sharing insights & learning on our consumers & brands to facilitate our communication planning. We trust Kantar Media CIC will continue bring us the leading social media solutions in China to support our brands & business growth. – Wrigley Social Media Team.

 

Media & Consumer Engagement Department,
Wrigley



L’Oreal group has been working with Kantar Media CIC for several years. Kantar Media CIC serves almost every brand within L’Oreal group and has been very helpful in helping our brand, Lancôme, become a major online social player. Kantar Media CIC always cares about our thoughts and is forward-thinking of our needs. We are grateful for all Kantar Media CIC’s efforts and actionable intelligence which has brought real benefits to Lancôme.

 

Digital Team,
L'Oreal

 

 

Kantar Media CIC has allowed Johnson’s Baby in China to fully mine the Digital Space and understand how consumers are using it and what relevant conversations are happening on baby care, motherhood and our brand. Kantar Media CIC has also given us firsthand information on what trends are fast becoming the new venues which netizens are adopting and converging in. Their products and services are definitely invaluable to forward thinking marketers.

by Tina M. Sabarre,
China Marketing Director,
J&J China

 

L’Oreal Luxury Division has been working with Kantar Media CIC for several years now. Kantar Media CIC has been very helpful in helping our brands become major online social players by providing data, systematic analysis, insights and perspective about the Chinese social media landscape and the position of our brands within it.

 

by Philippe Lamy,
Vice-President,
L'Oreal China & GM of the Luxury Division

 

Kantar Media CIC data's combination of technology and expert social media analysis brings actionable intelligence which has provided real benefits to Edelman clients. For one client's new product launch, Kantar Media CIC data's analysis of online conversations uncovered consumer insights which led to the client reconsidering its package design and its online media strategy. We are continuing to develop our relationship with Kantar Media CIC data with new client projects and exploring new initiatives.


Martin Alintuck,
Former Managing Director,
Edelman China

  

 

Kantar Media CIC has provided professional service to us during the cooperation. The insight into tobacco control online subject in China helped us to understand the trend and learn to “ride the tide”. Based on your services we eventually designed the online campaign aiming to change the social norms and to reduce tobacco use in China. We really appreciated that you help us with that. Thank you.

Chunhui Wang,
Advocacy Coordinator and Media Advisor,
Campaign for Tobacco-Free Kids


 

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