Archives 2015

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Every 60 Seconds in China

Kantar Media CIC Launched "Every 60 Seconds in China" Infographic.
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2017 China Social Media Landscape

Kantar Media CIC’s Chinese Social Media Landscape.
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CIC on Youku


2015 White paper on Wechat content

Kantar Media CIC and Ogilvy China jointly issued the results of a study focused on WeChat content for mothers and infant Nutrition with in- depth analysis of half years’ Wechat data, including 92 leading, influential mother and infant WeChat public media accounts.
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2015 White Paper on the New Age of the Social Media Command Center

Our latest white paper provides some insights and recommendations about the social command centre's evolution and what it means for businesses.
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2014 Social Business to Big Data White Paper

Media CIC officially releases 2014 From Social Business to Big Data white paper—Insights from Kantar Media CIC's 2013-2014 China Enterprise Social Business Survey, to provide suggestions for enterprises social business advancement to big data.
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China Social Business Revolution

Kantar Media CIC book <China Social Business Revolution> published, it's an evolutionary development of the footprint of China social media development in last 10 + years.
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Archives 2015
Kantar Media CIC upgraded version 2.0 of free WeChat account monitoring platform
25 June 2015
(June 23, 2015) In April, Kantar Media CIC has officially announced a new service: Free WeChat Account Tracking, which enables brands to follow up their WeChat account and monitor their performance for free. Kantar Media CIC today took the wraps off its upgraded version 2.0 of WeChat account monitoring platform and to be put into service on June 24, 2015.
 
The State of Chinese Social Media in 2015: What You Need to Know Six Takeaways about WeChat, Weibo and Up-and-Coming Platforms
04 June 2015
The Chinese social media landscape is one of the most unique, fragmented and dynamic in the world. In the 10 years that Kantar Media CIC has been listening to Chinese social media, the rate of change has only gotten faster. We've just taken the pulse of China's 2015 social landscape, as we have every year since 2008; here are six changes and developments that brands, agencies and tech players should understand.

 

 
Kantar Media CIC Sets Up China’s Most Authoritative and Comprehensive WeChat KOL and Media Panel
26 May 2015
Kantar Media CIC, the first and leading social and digital intelligence firm in China, announces the launch of China’s most comprehensive Key Opinion Leader (KOL) and Media WeChat accounts tracking service. As part of a larger WeChat solution, the service helps organizations to fully leverage and evaluate both “earned” and “paid” media assets and performance within China’s dominant social media platform.
 
Free WeChat account monitoring service by Kantar Media CIC
02 April 2015
Kantar Media CIC has officially announced a new service: Free WeChat Account Tracking, which enables brands to follow up their WeChat account and monitor their performance for free.
 
Kantar Media CIC will share its in-depth study on Weibo and WeChat at the Kantar roundtable
26 January 2015
Global research leader Kantar will hold a media roundtable in Beijing on February 3rd 2015, where the ‘Kantar China Social Media Impact Report 2015’ will be unveiled. Kantar would like to share the latest trends in Chinese social media based on the findings of professional surveys. Kantar Media CIC, China’s leading social business intelligence provider, will be joining this meeting by contributing its advanced analysis technology and ability on social media, especially on Weibo and WeChat, to the organization.
 


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