Archives 2014

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Every 60 Seconds in China

Kantar Media CIC Launched "Every 60 Seconds in China" Infographic.
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2017 China Social Media Landscape

Kantar Media CIC’s Chinese Social Media Landscape.
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CIC on Youku


2015 White paper on Wechat content

Kantar Media CIC and Ogilvy China jointly issued the results of a study focused on WeChat content for mothers and infant Nutrition with in- depth analysis of half years’ Wechat data, including 92 leading, influential mother and infant WeChat public media accounts.
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2015 White Paper on the New Age of the Social Media Command Center

Our latest white paper provides some insights and recommendations about the social command centre's evolution and what it means for businesses.
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2014 Social Business to Big Data White Paper

Media CIC officially releases 2014 From Social Business to Big Data white paper—Insights from Kantar Media CIC's 2013-2014 China Enterprise Social Business Survey, to provide suggestions for enterprises social business advancement to big data.
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China Social Business Revolution

Kantar Media CIC book <China Social Business Revolution> published, it's an evolutionary development of the footprint of China social media development in last 10 + years.
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Archives 2014
Kantar Media CIC 10th Anniversary--'The Next Golden Decade Starts Now: 10 years of social media, intelligence and insight'
11 December 2014
Kantar Media CIC held its fantastic celebration – “The Next Golden Decade Starts Now: 10 years of social media, intelligence and insight” to celebrate Kantar Media CIC’s 10th anniversary. As China’s leading social business intelligence provider, Kantar Media CIC invited many clients, media partners as well as several social media professionals to review the development process of Kantar Media CIC and social media in China during the last decade, and more importantly, look forward to the next ten years in big data era with Kantar Media CIC’s founder/CEO Sam Flemming.
 
From Social Business to Big Data: E-commerce Intelligence
26 November 2014
Kantar Media CIC, as China’s leading social business intelligence provider, will expand our service from Social Business to E-Commerce latitude based comprehensive study analysis of Consumer’s behavior in Q4 2014. We now offer more authoritative solution of consumer insight and behavior based on data collected from diverse internet platforms. By integrating Kantar Media CIC’s exclusive analysis technology with E-commerce latitude information, our outstanding holistic analysis ability will bring highly accurate research analysis to people.
 
Kantar Media CIC Officially Releases 2014 Social Business to Big Data White Paper
13 October 2014
Kantar Media CIC published “From Social Media to Social Business” white paper series from 2011, which helped enterprises develop their understanding of Chinese social media and ultimately realize their social business objectives. Nowadays, in order to promote enterprises’ implement of social business, Kantar Media CIC officially releases Social Business white paper, From Social Business to Big Data: Insights from Kantar Media CIC’s 2013-2014 China Enterprise Social Business Survey.This book conducts an online survey by distributing questionnaires among more than 390 respondents who come from over 30 industries, to collect extensive attitudes and perceptions towards social business from professionals of various functional departments,and provides suggestions for the organizations which are (or will be) undergoing social business changes.
 
CIC launches real-time eCommerce, WeChat insights and Global Coverage of 67 languages
07 August 2014
 
We are very happy to share with you some exciting updates about CIC’s services and capabilities. CIC is continuing to invest in our technology to ensure our clients can fully leverage digital intelligence coming from the unique, fragmented, and dynamic social media landscape in China, Asia and across the world.
 
China Social Business Revolution
14 March 2014
CIC book <China Social Business Revolution> published, it's an evolutionary development of the footprint of China social media development in last 10 + years.  (Chinese only)
 
CIC and Ogilvy Public Relations China released the latest white paper "2013 Crisis Management in the Social Era"
13 March 2014
 
CIC and Ogilvy Public Relations China released the latest white paper "2013 Crisis Management in the Social Era" that analyzes the top 20 crises on Chinese microblogs last year. The white paper serves as a guide in helping brands to better organize and fine-tune their crisis communication, especially on social media. 
 
CIC 2014 China Social Media Landscape - Where to Play & How to Play?
26 February 2014
CIC 2014 China Social Media Landscape Published. The 2014 landscape portrayal is split into two parts, ‘Social Marketing Core Platforms’ and ‘Interest Communities for Target Segmentation’. Starting from inside out, the platforms rings are ‘International Benchmarks’, ‘Cross-screen Distribution’, ‘Platform Category’ and ‘Business Strategies’.
 


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